EAI IIES Summit and Exhibition
Riva del Garda, Trento Italy 4-6 October, 2012
Food Safety & Autenticity 2012
Brussels, Belgium 18-20 September, 2012
Rome, Italy, 23-27 July 2012
IEEE Symposium and URSI Meeting
Chicago, IL, USA 8-14 July, 2012
QUID Innovation Italy
Milan, Italy 27-28 June, 2012
INSME - INNOBIZ - WTA Hi-tech fair
Daejeon, South Korea 21-25 May 2012
CIBUS 2012
Parma, Italy 7-10 May 2012
SMAU business 2012
Padova, Italy 18-19 April 2012
IEEE International Conference on RFID
Orlando, FL, USA 3-5 April 2012
Anuga FoodTec - F2F at Speakers' Corner
Cologne, Germany 28 March 2012


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F2F meat pilots in UK: Buttercross and Green Fields Farm Shop

University of Wolverhampton (UW)

RFID Journal article: Ambitious European Project Traces Food from Farm to Fork


The University of Wolverhampton staff members have teamed up with the free range pork products producer Buttercross Farm Foods and two retail stores - Green Fields Farm shop in Telford and Deli@ Bewdley.

Market Drayton Buttercross is a growing farm and producer of free range beef, pork and eggs. Currently supplying shops within the region, with the addition of traceability data about the products origin, conditioning and so on, the company is committed to add value to their products, which will provide an opportunity for the company to achieve further business expansion.

One of the popular pork products will be initially selected as a starting point for tracking and tracing, but plans are in place to extend the tracked product range and more suppliers will be added once the platform is set up.


Read more about these pilots:

Proposed RFID implementation in Buttercross >


Proposed RFID implementation in Green Fields Farm Shop >


Traceability page of a Buttercross Bacon