Daejeon, South Korea 21-25 May 2012

A delegation from Treviso Tecnologia has attended three main events from 21st to 25th May 2012 at Daejeon Convention Centre in South Korea. Treviso Tecnologia is an Italian innovation agency in charge of dissemination and the establishment of non-EU partnerships to exploit the F2F Food Information System.

F2F has been under the spotlight in each of the three events:

• 8th INSME Annual Meeting with tematic tables, more than 30 speakers from 14 countries. One of the aims of the International Network for SMEs is Building Competitive SME Networks, refleting the purposes of fostering innovation in their supply chains, and Treviso Tecnologia has been invited to report a case from the agrofood industry;
• during the 3rd INNOBIZ Global Forum the project has been presented through a Technology Briefing Seminar by Roberto Santolamazza, managing director of Treviso Tecnologia. A Technology Offer Sheet and a poster have been prepared, both translated in Korean, in order to invite the audience to attend the seminar;
• the project has been also exhibited during the 9th WTA Hi-tech fair in order to showcase some demonstrations of the F2F pilots.

Brochures, shopper bags have been disseminated during the whole week at the stand and the conferences during the moments dedicated to F2F. The visualization of the promotional video and the first pilot video helped a lot to discuss with people and experts.