EAI IIES Summit and Exhibition
Riva del Garda, Trento Italy 4-6 October, 2012
Food Safety & Autenticity 2012
Brussels, Belgium 18-20 September, 2012
Rome, Italy, 23-27 July 2012
IEEE Symposium and URSI Meeting
Chicago, IL, USA 8-14 July, 2012
QUID Innovation Italy
Milan, Italy 27-28 June, 2012
INSME - INNOBIZ - WTA Hi-tech fair
Daejeon, South Korea 21-25 May 2012
CIBUS 2012
Parma, Italy 7-10 May 2012
SMAU business 2012
Padova, Italy 18-19 April 2012
IEEE International Conference on RFID
Orlando, FL, USA 3-5 April 2012
Anuga FoodTec - F2F at Speakers' Corner
Cologne, Germany 28 March 2012


Food Safety & Autenticity 2012

Brussels, Belgium 18-20 September, 2012



Robert Newman, Professor of Computer Science at the University of Wolverhampton and coordinator of the RFID F2F Project, is going to present the F2F Food Information System at the event Food Safety & Autenticity 2012, event that will be held in Brussels, Crowne Plaza Hotel, from September 18th to 20th.

The presentation will take place within the stream dedicated to EMERGING TECHNOLOGIES FOR THE FUTURE OF FOOD SAFETY with the title: "Radio Frequency Identification: Tracing Products from Birth to Shelf and Assessing the Benefits of this Method". There will be highlighted the following topics:

  • Analysing the position this technology holds in developing food traceability procedures

  • Reducing the variety of traceability methods when tracking produce across borders

  • The role this method has in reducing administrative traceability leaks during the full supply chain

  • What needs to be done in order to implement this method into commercial use?


As food trade networks become more and more complex, food businesses are under more and more pressure to ensure that their products are safe and authentic. With this in mind, the theme ‘protecting your brand’ is now top-of-mind for all food manufacturers and retailers. Following the E.coli breakout last year as well as more recent cases of food mis-labelling in Europe and China, developments in food traceability systems are essential to food businesses if they are to present a credible brand image.

Alongside this are the ever-developing technologies in food traceability networks, technologies that manufacturers and retailers need to be aware of if they are to keep up with food safety regulations and avoid recall. Food Safety & Authenticity 2012 will bring together food manufacturers, retailers, regulators, technology developers, scientists and policy advisors to discuss the latest developments in the food safety industry, giving you the insights you need to take your food business forward with your brand values safe and secure.


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